About us

Transforming our snack choices

At Velmira Delights, we believe healthy living should be simple, satisfying, and sustainable. Founded in Calgary, our company was born out of a personal need for better snack options—ones that fuel a busy life without sacrificing health or taste.

As the founder of Velmira Delights, I bring over two decades of leadership experience managing large-scale operations, multimillion-dollar budgets, and high-performing teams across Canada. My past roles—Regional Senior Manager at Amazon and Director of Operations at Summit—have equipped me with the logistical and strategic foundation to build a business that delivers excellence at every level. From running national transportation networks to overseeing teams across five provinces, I understand how to create systems that work—and more importantly, that serve.

But what truly sets Velmira Delights apart is the story behind the brand. Like many busy professionals, I found it difficult to source clean, convenient snacks that matched my wellness goals. That struggle inspired me to create a line of high-protein, low-sugar snacks that are as enjoyable as they are nourishing. Backed by experience in catering and food service, I combined operational precision with a passion for wellness to create something that meets the modern consumer’s needs: convenience without compromise.

What We Offer

Velmira Delights crafts natural, Gluten Free, protein-rich snacks and energy bars with no artificial additives—designed for athletes, health-conscious individuals, and anyone on the go. Our products are:

Nutritionally Excellent: Scientifically balanced to support energy, performance, and healthy living.

Bold in Flavor: A variety of unique, crave-worthy options that make clean eating exciting.

Sustainably Packaged: Eco-conscious design that reflects our commitment to the planet.

Locally Sourced: Made with premium ingredients from Alberta-based producers for peak freshness and impact.

Through strategic placement in gyms, wellness studios, and health food stores, Velmira Delights makes smart snacking accessible where it matters most—fueling daily performance while redefining what it means to eat well on the go.

Our Mission

Velmira Delights is on a mission to fuel healthier lifestyles around the world with Gluten Free, high-protein, low-calorie snacks that never compromise on taste. We’re redefining what it means to snack smart—one bold bite at a time.

Our Vision

To create a world where nutritious snacks are both satisfying and accessible—Gluten Free, low in calories, high in protein, and crafted to deliver exceptional taste with every bite.

Explore New Flavors

Velmira Delights offers Protein Pops and Energy Pops crafted from real nuts, fruits, Belgian chocolate, and clean protein — delivering high protein, low sugar, and gluten-free goodness without compromising taste. With 9 flavours to choose from, including indulgent favourites like Coco Loco, NutFlix, Pecandy Crush, and Buzzed, plus fruity Energy Pops like Avalanch (strawberry + almonds in white chocolate), Splash (real mango), and Squeez (lime + cashews sweetened with monk fruit sugar), there’s a perfect pop for every lifestyle. Whether you’re a student, professional, or athlete, enjoy them straight from the pouch or blended into your smoothie for real fuel with real flavour.

Changing the way we snack is possible.
We’ve done it for you.

Meet our team

Passionate experts fueling our growth

Akram Eldesouky

Chief Executive Officer

Founder and chief innovator, Akram is the heartbeat of the company. He thrives on creating new snack recipes, enhancing marketing strategies, and improving customer engagement.

Lola Ali

Co-Founder

Lola is passionate about health and wellness. With extended experience in the food industry, she has been instrumental in shaping our product line and ensuring quality standards are met.

Yossef Eldesouky

Chief Marketing Officer

Yossef is a true snack enthusiast who loves creating healthy options. He leads a team of Marketing specialists to develop innovative strategies to market our products that delight our customers.

Loly Eldesouky

Chief Financial Officer

Loly, with her extensive background in nutrition, helps us create delicious snacks that are both healthy and satisfying. She is passionate about promoting wellness and brings her expertise to elevate our brand.

Zain Eldesouky

Chief Operations Officer

Zain, with her extensive background in nutrition, helps us create delicious snacks that are both healthy and satisfying. He is passionate about Running smooth production and meet our valuable customers expectations.